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seo ppc

PPC and SEO are Inseparable

Things come better in pairs and SEO and PPC are no exception. Although SEO and PPC are two different online strategies, both are similar in certain ways. For example, both require analytics, research and management. To focus on one or completely cut out the other will not maximise the potential of your company’s search results. […]

video seo

What is video SEO?

What is video SEO? Videos are an increasingly popular way to increase your search engine rankings and build your online presence. They work in a similar way to blog posts, with meta tags, keywords, a title and a description. The difference is that crawlers can’t see what’s actually in your video, so that’s all for […]


What is Google Webmaster Tools and do I need to get involved with it if I’m not a webmaster?

We all know that Google offers phenomenal free apps that can be very helpful for business and increase productivity.  With regards to website performance and digital marketing, the most celebrated tool is perhaps Google Analytics, as it gives you lots of data about the interaction of your clients with your business. But many business people […]

seo tools

The basic SEO tools that you must have (most of which you’ll surely be able to afford)

At Neoteric we have a real artillery of SEO tools that help us have the most comprehensive insights in our clients’ websites. It is important to note that because Google algorithm is something that only Google knows exactly, many of these tools are based on estimations of how the algorithm works, so there is no […]


When you want a partner to launch your e-commerce business to success you need one with vibrant enthusiasm, bucket loads of energy and most of all a depth of knowledge and experience. Welcome to Neotericuk that has all it takes to give your business the very best chance to become a recognised brand with an internet presence second to none. Established nearly 11 years the company's success is a reflection of that enjoyed by more than 5,000 clients. If you've got the goods then NeotericUK have the skill to promote in a hard fought environment. It starts with your idea that becomes a brainstorming session and with branding, optimization and a close eye on clear precise content your website wins.