Our blog Keep up with the latest
Digital News

HomeBlog Mobile Payment Services Growing in Number
02 May
Mobile Payment Services Growing in Number

More and more social media platforms are opening the door for their users to exchange funds on their platform. For instance, Facebook has now introduced a ‘Send payments’ feature within Messenger, increasing the competition in the arena of mobile payments, namely with PayPal. Messenger payments require a debit card on both ends of the transaction, and there’s no cost to use the service.

Mobile Apps

Facebook understands that there’s a great opportunity to tie in users more into their brand. After all, the average Facebook user spends a lot of time on the platform on average per week. Naturally, they are slowly introducing features which will hope to tie in users more to their brand. The payments feature is just one of many which have been released on the platform and one of many to come.

Others included a Story feature, which replicates the intuitiveness of Snapchat in that it also similarly allows users to capture moments worth sharing throughout the day. Then there’s the fact that the Messenger app also offers users the freedom to text users via SMS through the app, in an attempt to move users away from their standard SMS app.

Similarly, Google is seeking to do the same thing with its userbase, integrating Google Wallet into Gmail on mobile. Users can now request money from anyone, including those who don’t have a Gmail, with just a tap of the attachment icon, which then gives you a drop-down list from where you can choose to send or request money. The entire process takes place within the Gmail app, which means there’s no need for Google Wallet to be installed.

Considering users already have many of their card details, the service is likely to use more than Facebook’s offering, where users have to first add their debit card details. Google already has millions of customers who have their payment details linked to their profile due to the Google Play store for Android. Snapchat similarly offers the ability for friends to pay others via Snapcash, and the messaging appChat is now becoming a mobile payment giant. In the future, we expect more apps to introduce their cash exchange offerings for their users – at no extra cost.

Categories: Google | Web Development

About Author: Samy

Digital Marketing - Copywriter

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>

About NEOTERICUK

When you want a partner to launch your e-commerce business to success you need one with vibrant enthusiasm, bucket loads of energy and most of all a depth of knowledge and experience. Welcome to Neotericuk that has all it takes to give your business the very best chance to become a recognised brand with an internet presence second to none. Established nearly 11 years the company's success is a reflection of that enjoyed by more than 5,000 clients. If you've got the goods then NeotericUK have the skill to promote in a hard fought environment. It starts with your idea that becomes a brainstorming session and with branding, optimization and a close eye on clear precise content your website wins.

Get SOCIAL

Our PARTNERS