<?xml version="1.0" encoding="UTF-8"?><rss version="2.0" xmlns:media="http://search.yahoo.com/mrss/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:atom="http://www.w3.org/2005/Atom"><channel><title>Neoteric UK: Innovation</title><description>Emerging products, breakthroughs and the ideas shaping tomorrow.</description><link>https://www.neotericuk.co.uk/</link><language>en-gb</language><lastBuildDate>Sun, 30 Aug 2026 06:11:46 GMT</lastBuildDate><managingEditor>editor@neotericuk.co.uk (Neoteric UK)</managingEditor><webMaster>editor@neotericuk.co.uk (Neoteric UK)</webMaster><copyright>Copyright 2026 Neoteric UK</copyright><ttl>60</ttl><image><url>https://www.neotericuk.co.uk/images/neotericuk-logo.png</url><title>Neoteric UK: Innovation</title><link>https://www.neotericuk.co.uk/</link></image><atom:link href="https://www.neotericuk.co.uk/innovation/rss.xml" rel="self" type="application/rss+xml"/><item><title>How to tell an emerging technology from hype: a practical guide</title><link>https://www.neotericuk.co.uk/how-to-tell-an-emerging-technology-from-hype-a-practical-guide/</link><guid isPermaLink="true">https://www.neotericuk.co.uk/how-to-tell-an-emerging-technology-from-hype-a-practical-guide/</guid><description>With every new wave of innovation come bold claims, so it helps to know which questions separate genuine progress from noise.</description><pubDate>Sun, 30 Aug 2026 06:11:46 GMT</pubDate><dc:creator>Neoteric UK</dc:creator><media:content url="https://www.neotericuk.co.uk/images/how-to-tell-an-emerging-technology-from-hype-a-practical-guide.jpg" medium="image" type="image/jpeg"/><media:thumbnail url="https://www.neotericuk.co.uk/images/how-to-tell-an-emerging-technology-from-hype-a-practical-guide.jpg"/><category>Innovation</category></item></channel></rss>